“From animated floor-to-ceiling paintings to giant fluorescent ball pits, immersive art experiences have proliferated in warehouses, often costing £25-£40 a head. Now experts have claimed that many are overpriced gimmicks.” - The Guardian We join Sarah Montague and Lucy Hardcastle to discuss the digital artists that are opposed to the likes of Immersive exhibition. Footage from David Hockney's Lightroom London.